An expert in the field of digitalization, digital strategy and digital business models, he develops communication and education infrastructures, in addition to media strategies for the Center for Advanced Sustainable Management.
Due to his previous experience at the Catholic University of Eichstätt-Ingolstadt and his expertise in marketing, informatics, psychology and adult education, he is especially interested in the academic areas of innovation, megatrends, and leadership of SMEs and startups. For his research he uses innovative methods to evaluate existing and rising megatrends that have practical implications for individuals, companies and society.
In recent years he developed a concept called “Cooperative Innovation” (www.cooperative-innovation.com) which is applicable to the Social Market Economy. Besides, Franz is an entrepreneur at heart, a scientific director of an innovation think-tank and startup investor as well as self-employed in the areas of education, media and digitization. He is also a lecturer, managing director of an international e-commerce company and a managing director of a research institute.
Digital Media Expert